Welcome to the Logical Property Management Blog. Below you'll find blog posts specific to Property Owners or Tenants to learn more about how we work and what you should be looking for.
Yes, you still need to do a Move-Out Inspection as well. A lot can change between ‘someone’s home’ and ‘no one’s home!’ One of the more annoying aspects of property management is the need to perform inspections when the tenant is still living in the home. Sometimes, it’s easy — but more often than not, […]
Synergy is the quality of many things coming together to create a total more powerful than the sum of its parts. Also makes fabulous earrings. Last Time: Social Media & SEO OK, we’ve spent four weeks now on a brief glance at all of the aspects that go into optimizing your website for maximum search […]
Facebook asks, “What’s on your mind?” Twitter, “What’s happening?” Instagram asks “What did you have for dinner?” — and Pinterest asks “how many pictures of a macramé owl can you really comment on in a single lifetime?” Last Time: Off-Page SEO On to part four of our five-part series on SEO for Property Managers. Over […]
Why and how would you need to do a bunch of stuff on other people’s web pages in order to boost your own page’s rankings? The answer is in the links. Last time: On-Page SEO. In part I, we talked about how SEO for Property Managers has changed in the past decade, and part II […]
Some of this is more accurately described as “on-site,” but that just gets confusing, so we’ll stick with the on-page/off-page categories. Last Time: What Is SEO? Welcome to part 2 of our five-week-long primer on SEO for property managers. This week, we’re talking about the kinds of optimizations you can perform on your company’s […]
Synthetic Engine Oil! No, no, it’s Self-Employment Opportunity! Wait, it’s, ah, it’s — Seasoned Equity Offering! Just kidding, it’s Search Engine Optimization, of course. Marketing in the modern world is vastly different than it was even just a decade ago. Untargeted advertising spread over the widest possible area — radio commercials, TV spots, and […]
We’re exploring the difference between how old someone is and which generation they were born into. In Part 1, we talked a bit about how it’s possible to ‘target’ a rental ad to one of the three major age groups (18-35/36-65/65+) by emphasizing different values for yourself and your home. Today, we’re going to talk […]
We’re exploring the difference between how old someone is and which generation they were born into. There’s a lot of material on the Internet about how to market to ‘Millennials.’ We’ve even written some of it ourselves! After seeing a killer video by serial preconception-destroyer Adam Conover, we’ve started to reconsider what exactly all of […]
The other shoe is waiting…except it’s several thousand shoes. Detroit mayor Mike Duggan recently unveiled his State of the City address, in which he revealed (among many other things). The city will be resuming its suspended policy of tearing down large swaths of abandoned, empty homes. The plan is to demolish some 10,000 homes over […]
Detroit isn’t even near the top! Nearly half of all renters in the U.S. are housing cost burdened, according to the Joint Center for Housing Studies at Harvard. But what does that mean? The U.S. Department of Housing and Urban Development defines households spending more than 30% of their income on housing-related costs, such as […]